free workshop!

Brand Strategy for Designers:
how to master the 3 essential steps

Enroll in brand clarity academy!

early bird pricing ends in...

yes! Sign me up

what you get:

join now!

yes! Sign me up

step-by-step lessons that show you exactly how to get started with brand strategy

a recording of a REAL STRATEGY SESSION that demystifies the entire process

30+ Page Editable Brand Strategy InDesign Template saving you hours of creating your own

proven Google Doc Framework so you always know what to ask and when
 
Worksheets, Checklists, Email and Sales Scripts so you get it right the first time

community & accountability on our group coaching call and inside our private FB group

Pay in full bonus: editable project proposal indesign template

Hey designer, are you ready to start charging expert prices and finally get booked by dreamy clients that value your creative work?

You’ve been slowly raising your prices but you’re realizing it’s going to take you years to finally be charging the expert prices that you should be making

You’re struggling to book clients that truly value the creative work and strategic thinking that you have to offer

You’re scratching your head trying to figure out brand strategy. You’ve heard all of the generic advice and you’re ready for an actionable framework

any of this sound familiar?

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02

03

You’ve been slowly raising your prices but you’re realizing it’s going to take you years to finally be charging the expert prices that you should be making

You’re struggling to book clients that truly value the creative work and strategic thinking that you have to offer

You’re scratching your head trying to figure out brand strategy. You’ve heard all of the generic advice and you’re ready for an actionable framework

tell me, does this sound like you?

Hey designer, are you ready to start charging expert prices and        get booked by dreamy clients that value your creative work?

01

02

03

finally

You’ve been slowly raising your prices but you’re realizing it’s going to take you years to finally be charging the expert prices that you should be making

You’re struggling to book clients that truly value the creative work and strategic thinking that you have to offer

You’re scratching your head trying to figure out brand strategy. You’ve heard all of the generic advice and you’re ready for an actionable framework

any of this sound familiar?

But imagine if...

You’ve downloaded all of the “brand clarity workbook” freebies, you’ve taken a peek at everyone’s branding questionnaires, you’ve been piecing together all of the DIY knowledge you’ve found on the internet.

But you wish someone would just take you by the hand and guide you through each step, and that you had a way you could just ask questions when you need to.

I know you started your business because you wanted to do the creative work that sets your soul on fire.

But since then, you’ve been struggling to figure it all out on your own.

Instead of working on branding refinements round three, four, five… you hardly ever got to round two of refinements


Instead of charging $1,200 for branding, you could be charging $8K- $14K for projects


Instead of spending so much energy “putting yourself out there” marketing, your past clients sang your praises and brought new clients to you without having to lift a finger


I’m so awkward, I wouldn’t know what to say. I could never host a two hour strategy session

I’m not a good writer, how am I supposed to write mission statements?

It’s so hard to explain WHY I’ve made that design decision.





You want to provide even more value to your clients

Maybe these thoughts have run through your head..

It can be hard to ever get started at all, to miss some crucial information that you need, have your session go totally off track, and never be able to deliver a strategy that actually works for your client.

Without guidance and support on exactly what to ask and when to ask it, it can be difficult to make any progress at all!

If you don’t have a step by step framework to follow to confidently provide brand strategy:

but figuring out brand strategy on your own brings up a lot of questions and confusion.

That’s why I’ve created my step-by-step course, Brand Clarity Academy.

Brand Clarity Academy

Brand strategy for designers so you can book dreamy clients that truly value your creative work

join now!

yes! Sign me up

What you will learn in Brand Clarity Academy

Module One

How to Sell Brand Strategy

I’ll walk you through how to position yourself as the expert that you are so you can charge expert prices and land clients that truly value your creative thinking and design. We’ll also navigate how to turn a potential client that “just wants a logo” into an advocate for brand strategy.

- How to position yourself to make "competition" irrelevant
- Get at inside look at my exact step-by-step sales process
- Bank of scripts to use on your sales calls to lead someone that "just wants a logo" to an eager clients ready to get started with brand strategy

01

Module two

Hosting a Strategy Workshop

My exact break down of a 2 hour collaborative and fun strategy workshop so you know exactly what to ask and when to ask it (and why it's important).

- How to get started with hosting live strategy workshops
- How to find the brand's "why"
- Establishing brand attributes
- How to do competition analysis
- Developing an audience persona
- Mapping the sales journey
- Establishing brand goals and priorities

Bonus: Follow along with a real strategy session


02

book dreamy clients that value your creative work

the whole process, demystified

ready for all the details?

Module three

Your Strategic Thinking

How to mine for insights and activate your strategic thinking to deliver an actionable brand strategy. 

- How to turn the strategy workshop into an insightful deliverable
- How to write mission and vision statements
- Establishing brand values
- Brand positioning that sets you apart
- How to establish audience psychographics, needs & solutions, and the three false beliefs you need to bust
- How to use archetypes to develop your brand strategy, messaging, and voice

Bonus:
- How to find your niche
- How to develop strategic content pillars
- The simple strategy test: how to know if your brand strategy will actually work
 


03

Module four

Turning Strategy Into Design

How to turn your strategic thinking visual and into a successful brand identity. Learn how to make your best work yet!

- How to use color and font psychology that make sense for the brand strategy 
- Tying symbolism and strategy together
- Putting together a successful stylescape and moodboard
- How to present your brand strategy to the client that make sense and that they'll actually use

Bonus:
-How to use the one concept method to successfully reduce revisions
- How to present your brand identity so that it gets approved almost instantly


04

activate your strategic mind!

make your best work yet!

Don't forget these juicy bonuses. 

but wait, there's more!

01

my done-for-you 30+ page plug and play indesign strategy document saving you hours from building one from scratch. Plus, quickly add your own branding!

my exact google sheet framework to lead your strategy workshops so you always know what to say and when to say it

02

($100 value)

($200 value)

03

follow along with a recording of an actual strategy workshop so you know exactly how to put the framework in place

worksheets, checksheets, and email scripts to streamline your workflow and get it right the first time

04

($100 value)

($400 value)

Community. Support. Accountability

plus

live 1 hour q&a calls twice a month to make sure all of your questions are answered.

support and accountability from a peer group inside our private facebook group

($1,000 value)

($150 value)

-jayne brooks

"WOW. I am blown away. The way you laid out the brand voice and archetypes is a game changer for me! I already feel so much more confident and equipped to speak to my audience without fear."

what others are saying

-Marie Angeline

“I was trying to figure out brand strategy by myself, but all I was doing was confusing myself more and more with all the different information that I received... Now I have a plan! But more importantly, now I KNOW that I can make much better and deeper work with my clients and help them in ways that I never thought it was possible!”

-abbie williams

"I knew I wasn't the only one facing "just a logo" inquiries, now I know how to gracefully transform those conversations into something more productive for both me AND the potential client!

about brand clarity academy

ready to take your design business to the next level?

get instant access and start booking dreamy clients that truly value your creative work and start charging expert prices

payment plan

4 modules of video lessons

2 Bonus modules

a recording of a real strategy session

30+ Page Editable Brand Strategy InDesign Template

proven Google Doc Framework
 
Worksheets, Checklists, Email and Sales Scripts

bimonthly group coaching calls

Access to the private Facebook community

EDITABLE INDESIGN PROJECT PROPOSAL

6 monthly payments of $197 $160

pay in full

4 modules of video lessons

2 BONUS MODULEs

a recording of a REAL STRATEGY SESSION

30+ Page Editable Brand Strategy InDesign Template

proven Google Doc Framework
 
Worksheets, Checklists, Email and Sales Scripts

BIMONTHLY GROUP COACHING CALLS

Access to the private Facebook community

Editable indesign project proposal

yes! Sign me up

One payment of $997 $797 

get started for $160!

best
savings!

most
flexible!

(save $163)

I wholeheartedly believe in the Brand Clarity Academy course, and have many satisfied students. But I want you to feel confident in trying it out for yourself!

That's why I have a 100% Risk Free Guarantee. You can try Brand Clarity Academy for 7 days, and if you aren't satisfied, just ask us for a full refund.

If you do the work, put in your best effort, and feel that I haven’t delivered, I will issue a 100% refund.

Money-Back Guarentee

How do I know if Brand Clarity Academy is right for me?

Brand Clarity academy is for you if...

You want to take on a more strategic and collaborative role with your clients

You want to create more impact and bring more to the table

You want to be able to charge specialist prices because you offer something that others don’t

You want to stop competing for clients

You want to make good money while making great work

Brand clarity academy is not for you if...

You are happy with what you are charging and delivering right now

You just want to make pretty logos and graphics

You are happy being an order taker

You are already hosting strategy workshops with a proven framework

Your Questions Answered

have questions?

01.

You have access to the course, including all future updates, for 12 months.

Because I want you to actually get results!

If I gave you lifetime access, you probably wouldn't actually implement (procrastination is a real gremlin). And in order to get results, you gotta implement.

12 months is plenty of time to learn all of the material, book your first few strategy calls, and implement the framework. Going through the course and taking action won't take you more than a few weeks, especially as I've given you everything you could possibly need.

Once brand strategy is a staple in your business, you'll be a total pro and won't have any further need for this course and can get on with other things in your business.

02.

Yes! It’s important to me to make this course as accessible as possible! So you can either pay in full and save on the full amount. Or pay in monthly installments. 

To get the best of both worlds you can apply for PayPal credit and not make a single payment for 6 months, interest-free.

Enroll in Brand Clarity Academy now!

03.

This is a brand strategy course for brand designers that want to be designers (not marketing or business strategists). My framework is simple, approachable, and no-fluff. Most brand strategy courses out there are centered around doing corporate brand strategy that only works for large businesses and doesn't focus on how strategy translates into design. This course is for brand designers that want to focus on making informed, intentional design solutions for small businesses and solopreneurs.

I’ve been told I have a knack for making the complex simple. In this course, you won’t find hours and hours of rambling video content because I want to get you results quickly. What you will find is actionable content that is concise and easy to understand so you can quickly implement the concepts and strategies and start booking high paying clients that value your creative work.

04.

I get it! Investing in yourself and your business can be scary!

I wholeheartedly believe in the Brand Clarity Academy course, and have many satisfied students. But I want you to feel confident in trying it out for yourself!

That's why I have a 100% Risk Free Guarantee. You can try Brand Clarity Academy for 7 days, and if you aren't satisfied, just ask me for a full refund.


05.

Nope! No marketing or copywriting skills necessary, as I’ll be explaining all terms and concepts and giving you plug-and-play templates for writing mission statements.

While this follows an advanced roadmap, it is accessible for all skill levels!

Why? Because I believe in upleveling those that have been providing some brand strategy without a proven framework but want to be confident in their process and take it to the next level while also helping beginners skips years of trying to figure it out on their own so they can do it the right way the first time.

06.

I recommend dedicating 2 hours each week to cover the course material and put it into action, plus 1 hour every other week for the live group coaching calls. If you can't make the live calls, no worries, each call will be recorded so you can catch the replay whenever it is convenient for you.
 
This is a self paced course that you have access to for 12 months so you can spread the time out even more if you are short on free time. 

ready to take your design business to the next level?

get instant access and start booking dreamy clients that truly value your creative work and start charging expert prices

payment plan

4 modules of video lessons

2 Bonus modules

a recording of a real strategy session

30+ Page Editable Brand Strategy InDesign Template

proven Google Doc Framework
 
Worksheets, Checklists, Email and Sales Scripts

bimonthly group coaching calls

Access to the private Facebook community

EDITABLE INDESIGN PROJECT PROPOSAL

6 monthly payments of $197 $160

pay in full

4 modules of video lessons

2 BONUS MODULEs

a recording of a REAL STRATEGY SESSION

30+ Page Editable Brand Strategy InDesign Template

proven Google Doc Framework
 
Worksheets, Checklists, Email and Sales Scripts

BIMONTHLY GROUP COACHING CALLS

Access to the private Facebook community

Editable indesign project proposal

yes! Sign me up

One payment of $997 $797 

get started for $160!

best
savings!

most
flexible!

(save $163)

I wholeheartedly believe in the Brand Clarity Academy course, and have many satisfied students. But I want you to feel confident in trying it out for yourself!

That's why I have a 100% Risk Free Guarantee. You can try Brand Clarity Academy for 7 days, and if you aren't satisfied, just ask us for a full refund.

If you do the work, put in your best effort, and feel that I haven’t delivered, I will issue a 100% refund.

Money-Back Guarentee

Hey friend! I'm Marisa, and I help brand designers like you become confident in their brand strategy process so they can feel confident they are giving the best client experience and finally book those dreamy clients who truly value their creative work. 

A few years ago, potential clients would tell me that my $800 design packages were too expensive. But once I started implementing my brand strategy framework - Now I book five-figure design projects and I can’t wait to help you do it too.

because no one likes advice from a stranger...