Eden
Food & Beverage
Eden is a natural wine brand that epitomizes harmony with nature. They are known for their biodynamic wine practice and commitment to artisanal craftsmanship, with meticulous attention to detail in each bottle.
Our Role:
Brand Identity
Packaging
Shopify Website
Eden was a passion project for a biodynamic winery located on Virginia's eastern shore. We aimed to design a brand that was elegant, yet retained a hint of rustic charm. This was achieved by combining a bold, modern typographic logo with illustrations. The illustrations featured earthy, jewel tones reminiscent of vintage botanical prints.
We designed the brand's color palette to be earthy, utilizing a plethora of greens, browns, and burnt umber hues. These colors were chosen to evoke the land and earth from which the wine originates.
The illustrations drew inspiration from the natural elements found within the vineyard's landscape.