We started working with Dana, founder of Ascend Together Academy, by first working on branding for her coaching program for photographers as well as her elopement service (stay tuned for spotlights on her branding projects). We also did a website for her elopement service (check out the spotlight on that website).

Today we’re focusing on her coaching program website. Though Dana had a beautiful website before hand, it wasn’t working for her anymore.

We created a semi-custom website from our Showit website template: Jolie & Jasper. We ended up customizing it far past recognition from the original and adding many different new pages and elements to make this website include everything that Dana needed. If you know Dana, you’ll know that this website fits her personality so perfectly, it’s energetic, fun and colorful.

Some of Our Favorite Parts of the Website:

• Inclusion of many elements such as GIFs and Icons that add movement and interest to keep the visitor engaged and interested
• The podcast page and calls to action that allow the visitor to engage in content and get to know Dana and coaching students
• The nostalgic and warm theme throughout that brings the visitor in and feeling comfortable
• Lots of strategic calls to action prompting browsers to reach out to her

Dana’s Old Website:

Dana’s New Website:

What Dana Had To Say When She First Saw Her New Website.

“PEOPLE AREN’T READY FOR ME TO BE LIKE, HERE I COME!”

“I’m so excited to launch this. People aren’t ready for me to be like, here I come! And putting out so many new things all at once into the world. This was so much of a bigger project than I realized it would be, but it looks amazing! I will always brag about you always.”