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When approaching brand strategy, the number one question to ask is, “WHY does your brand exist?” It sounds simple, but it can be hard to answer on a deeper level when you sit with it. Your brain might initially think of statements like, “I wanted to make more money” or “I wanted to be my […]

The Scoop on Powerful Branding — Start with your Brand’s “Why”

Brand Strategy



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Signs for a rebrand

Self-sabotage: we’ve all been there before. Self-sabotage can look like the lies we tell ourselves to avoid taking action in our businesses.  Self-sabotaging energy had the nerve to show up in my first few strategy sessions. I was just about to hop on a brand strategy workshop with my client and my palms were profusely […]

3 Brand Strategy Myths for Brand Designers to Avoid

Brand Strategy



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Being an entrepreneur means a lot of trial and error, and believe me… I’ve had my fair share of doing things wrong over the years when it comes to brand strategy. The beautiful thing about entrepreneurship is that those failures turn into learning moments that shape us and help us become the best business owners […]

3 Brand Strategy Mistakes

Brand Strategy



Meet Marisa

founder | Designer

It took me years to realize I wasn't clear on who my brand was, what my values were, or which ideal clients I wanted to notice me. I want to save you that time.

It's a struggle to stand out in a sea of sameness. But I believe, it doesn't have to be that way. I believe that you deserve a brand that speaks to your dream clients, that makes you stand out and has an original feel that captures your story & mission.

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