If you want to book higher-end clients you need to be able to attract higher-paying clients. And to do so, your work should reflect the higher-end product that you deliver AND your personal brand aesthetic should reflect the high-end design experience that you provide. It’s crucial that both pieces of the puzzle are included, otherwise, […]

Whew, this is a hot topic. There are a lot of opinions, thoughts, and insight about how creative entrepreneurs should and shouldn’t be pricing themselves. Oftentimes I see people in Facebook groups asking, “What should I charge for this?” hoping that other creatives will give them guidance on a tricky subject. But here’s the very […]

Practice makes perfect. I know, it’s icliché, but it’s said for good reason. There is very little in life that comes naturally and even our favorite hobbies require hours of practice in order to enjoy them. The same rings true in design, especially for new designers. Most people don’t want to say it nor hear […]